Innovation Adventures in Field Research: travel tips for explorers Caroline & Dan have just returned from a whirlwind, global, field research journey that took them around the globe. Find out their tips for just such an adventure....
Business The Real Reason Ventures Struggle: Why numbers matter A key factor behind why many start-ups fail is the lack of awareness around the numbers -- many new entrepreneurs don’t see their financial model as a part of their journey....
Innovation How not to fail: Understanding Failure Mode Avoidance Our Failure Mode Avoidance thinking produces products and process that come very close to the magical ‘right-first-time’ mark. It is proven and it works. ...
Events Turning Innovation into Gold: Attracting investment We recently attended the Turning Innovation into Gold seminar put on by James & Wells. This seminar aimed to shed some light on the different funding options available to help businesses grow, the advantages of each, and what they look for in a potential investment. ...
Design First impressions of Locus Research: an employee’s perspective Ever wondered what it's like to work at Locus Research? Michelle, our newest product designer, shares her glowing opinion of her first months here....
Sustainability Plastic: Not so fantastic It's time to say no to single-use plastics that are littering the earth. Find out what's happening around the world to stop plastic misuse....
Innovation Grow Your Ideas with Fieldays Innovations Each year, Fieldays Innovations brings together a team of experts to advise their competition entrants on their innovative ideas and products in The Lab....
Innovation Raising the Bar – Our Top 5’s from 2017 Shifting studios, making the most of the Tauranga CBD, working with clients new and old — we’ve had a stellar year in 2017! Find out what made the year so great....
Events First Bold Steps – Women on the Rise At Locus, we appreciate strong female leadership. What better way than to attend the first Bold Steps conference to listen to some of the best New Zealand has to offer....